incuda provides a state-of-the-art Business Intelligence platform and expertise for companies and support them to go from data insights to full governance of strategy, tactics and operations.
Business Intelligence platform
Time-to-market is critical; do not re-invent the best practices. Our platform will provide you with the ready to use intelligent models to derive insights from your data and to visualize it with the 300+ reports included in the package.
Unified Customer View
Use the potential of a multi-channel, multi-device user-centric view to get a more detailed understanding of your prospects, customers, marketing campaigns and products. The system is flexible to be enhanced with profit or profiling data.
You have different systems and data sources where you are normally not allowed to combine the data. Use Trust Center and handle the different data sources across your company or group in a way which is compliant with European data privacy regulations. Let incuda as the trusted third-party process your data, while you have the access to safe and encrypted customer data for running your campaigns and analyzes.
Get a wider view on your market and a deeper understanding of your customers and prospects. We combine your data with the data of other companies and allow the participants of this data alliance to get benchmark and trend-indicators for their markets and a deeper understanding of their own prospects and customers in a safe and encrypted way.
In a fast-paced consumer world, where a single change can produce spiral effect, incuda helps to make a better decision every day.
Analytics & Reporting
Either you like standard reporting or ad-hoc analyses, if you have too specific use cases or high overview approach we can help with building reports, dashboards and interactive data cubes customized for your needs and requirements. We can support you with the team capacity in big projects also share our knowledge and expertise to train your team members.
Going from insights to actions is not always a straight forward way. We have valuable industry learnings and specific success factors which can be tailored for you to drive your future business changes. We work together with you to “close the gap between data and action”.
Hidden insights or undiscovered anomalies can hold a big business potentials. Our platform enables to dig down to granular level data and our best practices can help you to unleash the opportunities.
Integrating data from different sources, both internal and external, to give companies holistic view and to align different departments on the same data-driven direction.
try incuda BI
with your own data
Contracts for data management, data privacy, service levels, internal and external regulations. Compliant with German and European legislation and GDPRS. Definition of use cases to evaluate incuda BI during the trial phase.
incuda high performance Datawarehouse with pre-built & custom connectors for rapid implementation across all sources.
Adjusted by parameters to the structure of your business.
online documentation, configuration of operational processes, reports & dashboards.
Content Journey Attribution
It can be challenging for companies to get into the minds of their customers. Our product journey provides comprehensive insights into the different customer interactions.Read More
Multichannel Marketing Attribution
In a multi-channel world, knowing where to allocate the marketing budget is integral. Hence, incuda’s attribution model can provide a complete picture of user contacts across various channels to help optimize costs.Read More
Magic Quadrant "Renner Penner"
The role of category managers is getting challenging as they strive to meet the volatile expectations of customers. Incuda’s Renner Penner can help by giving a better understanding of buying cycles, overall potential market and changes in market trends.Read More
Retail Industry: A Data-Driven Change
Traditional retailers need to reach and beat the constantly evolving industry benchmark. How? By becoming a data-driven business! incuda’s BI can help you hit the benchmark faster.Read More
The E-Commerce is growing fast and its data-driven
To take advantage of eCommerce to serve multiple markets, retailers have pushed for a rise in demand for BI platforms. With incuda BI’s, you can get up to date information and link data from various sources.Read More
Web Shop: on the road to success with a good Business Intelligence solution
A fast and ready to use Business Intelligence solution is important for adapting to one of the key drivers for web shop optimization – a data-driven culture. Find out how incuda’s BI helps clients make better decisions.Read More